Key Differentiators
- Luxury imported goods with a global artisan aesthetic, marked by grand scale, mixed materials, intricate carving, and marquetry.
- Fully stocked Wilson, NC-based warehouse offers high-end retailers and design trade near instant-access to fresh product at all times.
- Contract-grade quality for residential interiors thanks to experience in both hospitality and commercial design projects.
The Story
For more than half a century, retail’s tastemakers (think better-end independents and leading specialty stores), as well as designers, builders and architects have turned to Sarreid for the exceptional—starting with the statement-making decorative accessories and objects d’art on which the company was founded in the towns and provinces of Spain—to its ever-growing collection of on-trend furnishings sourced from the world’s finest foundries, mills, and workshops.
The Inside Scoop
Deep relationships with boutique factory partners in Italy, France, and Portugal, along with South Korea, Mexico, the Philippines, and India, in addition to Thailand, China and Vietnam, uniquely positioned Sarreid in its ability to supply customers both best-sellers and fresh products throughout the COVID-19 pandemic. Indeed, its new chief executive—representing the industry’s next generation of leadership—moved quickly to rethink the company’s trade show-related product cycle and was among the first to harness video and other digital tools to help promote a greatly accelerated go-to-market strategy.