Key Differentiators
- Original, innovative designs in value-priced bedroom, dining, entertainment and occasional.
- Mixable containers from Vietnam with a domestic warehouse featuring top-ten bestsellers based in Lexington, NC.
- Climate-controlled warehouse on site at the Vietnam factory means there are no third-party reloading and warehousing fees, saving customers money from the get-go on the cost of goods.
The Story
Launched just three years ago by a team of industry veterans, FD Home imports goods from Vietnam, but is already standing apart by using furniture designers who are not content with simply interpreting what everyone else is doing. Focus here is innovative design and function, and a quality build with English dovetailed drawer construction, heavy-duty, 45 mm full extension slides and only Sherwin-Williams finish materials. The result is a fast-growing line of fashion-forward imported products that work seamlessly with the wall colors consumers are using throughout their homes.
Two of the company’s partners live in Vietnam where they oversee production, quality, packaging, and shipments on-site, while the US-based sales team focuses solely on merchandising, sales and serving brick-and-mortar stores.
